Discussing the integration of development and operations teams, the principles of DevOps, and the benefits of adopting a DevOps culture for streamlining software development processes, increasing efficiency, and enhancing collaboration.

DevOps is a software development methodology that has gained significant popularity and traction due to its clear differentiation from the traditional working landscape. It aims to bridge the gap between development (Dev) and operations (Ops) teams, encouraging collaboration, automation, and continuous delivery to streamline the software development process. By breaking down silos between these two traditionally separate teams, DevOps creates a culture of shared responsibility, communication, and cooperation throughout the entire software development lifecycle.

Integration of Development and Operations Teams

Traditionally, development and operations teams were separate units with distinct goals and objectives. Developers aimed to create new features and functionalities, while Operations teams emphasised on deploying and maintaining the software in production environments.

DevOps advocates the integration of these teams, encouraging closer collaboration from the very beginning of the development process. Developers and operations personnel work together, ensuring that code is written with deployment and operations in mind, reducing potential issues when moving from development to production environments.

Principles of DevOps
  1. Culture of Collaboration: DevOps promotes a culture of shared responsibility, emphasizing on communication, empathy, and mutual respect between development and operations teams. This inspires both the teams to work together towards common goals.
  2. Continuous Integration and Continuous Deployment (CI/CD): DevOps banks on automation to integrate code modifications and deploy them automatically to production or staging environments. This practice allows for faster and more reliable software releases.
  3. Infrastructure as Code (IaC): Treating infrastructure as code involves defining and managing infrastructure (servers, networks, etc.) using version-controlled code. This methodology brings consistency, scalability, and repeatability to the deployment process.
  4. Monitoring and Feedback: DevOps encourages continuous monitoring of applications and infrastructure to detect issues early on. Feedback loops ensure that developers and operators can address problems promptly and make iterative improvements.
  5. Agile Development Practices: DevOps aligns well with agile methodologies, fostering iterative development, frequent releases, and continuous customer feedback.
Benefits of Adopting a DevOps Culture
  1. Increased Efficiency: DevOps streamlines the software development and deployment process, reducing manual tasks, minimizing delays, and speeding up the time to market. Automated testing and continuous integration allow for more frequent and reliable releases.
  2. Enhanced Collaboration: Breaking down silos between teams encourages open communication and shared goals, leading to better collaboration and understanding of each other's challenges.
  3. Higher Quality Software: Automation and continuous testing in DevOps help identify and address issues early in the development process, leading to more robust and stable software.
  4. Faster Time-to-Market: With automated deployment and continuous delivery, software can be released faster, enabling businesses to respond more quickly to market demands and changing requirements.
  5. Greater Customer Satisfaction: The combination of faster delivery cycles, higher quality software, and more responsive updates lead to increased customer satisfaction.
  6. Reduced Risk: Continuous monitoring and quick feedback loops allow teams to identify and address security vulnerabilities and performance issues promptly, thereby reducing potential risks.

By uniting development and operations teams and following DevOps principles, organizations can streamline their software development processes, increase efficiency, and deliver higher-quality products to their clientele.

Santosh Rawat Tech Lead
Santosh Dubey

People Who Joined AGL in the Month of July

We will come across a lot of new faces when we are back. Here is a list that will help you get acquainted with their names as of now:

The Star Performers for the month of June are:

Tinder India
The new trend of 'being named after' has become popular in marketing. Brands are drawing parallels between their products and pop culture references. Tinder, for instance, combines humor and creativity to poke fun at the similarities between the date (fruit) and the stage of a relationship.
Kotak Mahindra Bank Ltd
Chandrayaan 3, India’s highly anticipated lunar mission, has ignited pride and curiosity around the world. As the mission gains momentum, Kotak Bank has eagerly joined the conversation, leveraging social media platforms to express their enthusiasm and highlight their service.
Federal Bank
As World Population Day seeks to focus attention on the urgency and importance of population issues, the Federal Bank adopts a witty approach to the occasion, serving as a positive example of incorporating social messages into a marketing campaign.
On 6th July 2023, Instagram's Threads, a formidable rival to Elon Musk's Twitter, went live and quickly became the talk of the socio-verse. As brands entered the Threads app, they unleashed their creativity in captivating ways. Among them, Myntra seized the spotlight with a cleverly punny meme, leaving a lasting impression
Coca-Cola India
Barbie and Oppenheimer's release date clash has created friendly competition among two groups of fans. Moviegoers are buzzing with excitement after the double feature! Coca-Cola capitalizes on this moment marketing trend, showcasing its versatility — it's the perfect choice, no matter what you pick!

Industry Updates

Amazon resurfaces ‘spend less’ messaging for back-to-school ads

At the center of Amazon’s new campaign is a tongue-in-cheek spot starring Park, who presents the idea of spending less on back-to-school shopping as novel, later receiving support from young children, including one who notes that the concept is “fiscally advantageous.” The spot, shot by director Jody Hill, known for “The Righteous Gemstones,” is also intended to promote Amazon’s single-stop Back to School shopping guide.

#Amazon #SpendLess #BackToSchool #Campaign

AI-savvy scammer uses deepfake video to steal ₹40,000 via WhatsApp

According to a report, the victim, Radhakrishnan, received a call from a person pretending to be his friend with whom he had worked for nearly four decades in Coal India. Initially, he asked the victim about his family members, shared his own family photographs and talked about their mutual colleagues. Later, the scammer called the victim and claimed that he was at the Dubai airport, waiting to board a flight to India. He then claimed that his sister-in-law was being prepped for an emergency surgery in Mumbai and an advance of ₹40,000 was needed.

#Artificialintelligence #DeepFake #Scammers #WhatsAppScam

Furniture plays narrator in Godrej Interio's new campaign

Every person has a story to tell and so does their furniture. This has been beautifully captured in the newly launched campaign “Welcome to the Family” by Godrej Interio, a business of Godrej & Boyce – the flagship company of the Godrej Group. The series of five films showcase stories about a quintessential Indian family (the Mehra family) through the eyes of a charming, unexpected narrator – their furniture.

#WelcomeToTheFamily #GodrejInterio #Narrator #Furniture

Disney entering Mukesh Ambani's India orbit is a worry for advertisers

Star India came to Disney as part of a $71 billion acquisition of Rupert Murdoch’s 21st Century Fox Inc. in 2019. Since then, the jewel has lost some of its sheen. Bob Chapek, who succeeded Iger as CEO in 2020 before his abrupt ouster last November, failed to retain online-streaming rights for Indian Premier League cricket. Viacom18, a joint venture between Paramount Global and tycoon Mukesh Ambani’s Reliance Industries Ltd., won the 2022 bidding war.

#Disney #Starindia #Reliance #Advertisers

Can Freecharge's Bounceback Plan Help It Catch Up With Fintech Peers?

The company says it has been making some realignments in the past year and building capacity in silos–for lending, cards, UPI use cases, and merchant business. With some of its experiments dampening last year due to regulations and internal responsibilities, Freecharge is now ready with a new gameplan involving the relaunch of products such as a co-lending platform (personal and merchant loans), a buy-now-pay-later (BNPL) service, and a payments gateway. There are also plans around doubling down on digital credit cards and UPI use cases.

#Freecharge #Relaunch #Fintech #ProductRelaunch

Consumer forum orders e-commerce site to pay compensation for non-delivery of article

Awarding the compensation, the Commission, led by its president D.B. Binu, observed that according to Section 6(1) of the Consumer Protection (E-Commerce) Rules, sellers on marketplace e-commerce platforms are prohibited from adopting unfair trade practices. Sellers have a responsibility to provide goods and services of acceptable quality and ensure delivery. Failure to fulfil these obligations may result in liability for damages or loss.

#ConsumerForum #ECommerce #DeliveryIssues #Compensation

Arvind Kumar
Arvind Kumar Associate Solution Architect

AGL Cornerstone

Exploring the Diverse Ecosystem of DevOps

The DevOps architecture is a collaborative landscape that allows teams to work in an integrated and inclusive manner. This is mainly possible due to the use of cloud and resource-sharing. Based on the needs of the client, a mechanism is developed to manage the use of certain resources. DevOps follows many good practices that enable the code to function, track changes, and revert to the original version if needed. Another advantage of DevOps is that it reduces the time taken to test an application. With automated scripts coming into play, the turnaround time for the code to be deployed is considerably low. Therefore, traditionally-used manual steps are eliminated to make the processes run efficiently.

The DevOps Culture

A flourishing space that inspires teams to work together, DevOps is renowned for its all-embracing identity. Its culture depicts automation, accountability, collaboration, and communication in the best possible light. The shared responsibility of the development and operation teams makes it a safe space for trial and error, innovation, and creativity. The ikigai of developers and operation experts come together into a holistic team, which helps organizations to flourish smoothly.

The osmosis of different teams has made DevOps a phenomenon of sorts. Maintaining the code along with the production infrastructure are all part of the teams working under the umbrella of DevOps.

Sneha Nayak

Follow us on our social media handles

© 2022 AdGlobal360 India Private Limited | All Rights Reserved.