Gucci Unveils 2022 Valentine’s Day Campaign
According to the brand, the campaign has already had a reach of 1 million-plus and hopes to get in more visibility through these influencers and their audiences. This campaign features the chain’s most popular wraps, who have each been given a dating profile across 340+ locations in the country. Everybody who right swipes on these wraps are engaging with the brand. The consumer with the cheesiest pick-up line will then be sent a free wrap.