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Home Blog Fresh Findings 13th to 19th June 2021

Fresh Findings

Republic announces expansion plan

Republic Media Network made big all-round growth announcements on Wednesday, declaring aggressive expansion across the digital & broadcast space for the audience in India and abroad. From the much-anticipated announcement of R. GLOBAL to a mammoth digital expansion rollout, R. has laid out a clear roadmap to be India’s Digital Tech Broadcast Media Powerhouse.

#RepublicMediaNetwork #RepublicIsTheNews #GrowthAnnouncement #Expansion

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The Online Advertising Industry Reacts To Chrome’s Cookie Deprecation Delay

Following Google’s announcement on Thursday that Chrome would be delaying its third-party cookie phaseout by almost two years, the overwhelming sentiment across the industry is … relief.

#Google #GoogleChrome #ThirdPartyCookies #DigitalAdvertising

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New advertising rules to help tackle childhood obesity

The health of children across the UK will be improved as new restrictions will mean they are less exposed to advertising of unhealthy foods, the government has announced today. . . . The new rules apply to TV and UK on-demand programmes, as well as restrictions on paid-for advertising of HFSS foods online as part of the government’s ongoing commitment to tackle unhealthy eating habits at source.

#Advertising #ChildHealthcare #AdvertisingRules #Restriction

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Digital ad industry accused of huge data breach

The Irish Council for Civil Liberties is suing a branch of the Interactive Advertising Bureau (IAB) and others over what it describes as "the world's largest data breach".

#IrishCouncilForCivilLiberties #InteractiveAdvertisingBureau #DataBreach #Lawsuit

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Digital may overtake TV ad spends by 2024

Ad revenue in India is forecast to rebound strongly by 2025, following a 27% plunge in 2020, with ad spends on digital media overtaking those on television (TV) by 2024, according to a Media Partners Asia (MPA) report.

#TelevisionAdvertising #MediaPartner #AdSpends

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New Data Shows $30 Billion Streaming Advertising Disconnect Among Publishers, Brands and Consumers

Conviva, the intelligence cloud for streaming media, released its inaugural State of Streaming Advertising report today, revealing big gaps in how publishers, buyers and consumers perceive streaming ads, and what this means for the future of the multibillion dollar streaming ad industry.

#NewData #StreamingMedia #multibillionDollar #IndustrialRevolution

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